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Tutorial: Paid Course Launch

Launch an online course with a complete sales funnel — a sales page, a checkout with optional upsell, and an automated welcome automation for new members.


  1. Go to Products → click New product.
  2. Choose Member access as the access type → set a one-time price → click Save.
  3. Click Edit content on the product → build your course lessons inside the member area. Add modules, video lessons, downloadable resources, and text content.
  4. (Optional) Open the product settings → scroll to Order bumps → click Add order bump → select a complementary product and set a discounted price. Scroll to Upsells → click Add upsell → select a product and set the post-purchase offer price.
  5. From the product card, click Edit sales page to open the sales page linked to your product in the editor. Include a headline, benefits, testimonials, and a call to action.
  6. Click Publish on the sales page → choose a slug (e.g., my-course) → confirm.
  7. Go to Automations → click on the automation for your course product → write the welcome emails:
    • Day 0 — Welcome email: congratulate the member, explain what's coming, and give them a direct link to the member portal.
    • Day 1 — Getting started: how to navigate the lessons, what to do first.
    • Day 3+ — Value and encouragement: help them stay on track, share a tip, answer a common question.

Your course is now live with a full funnel: sales page → checkout → upsell → welcome automation.