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Tutorial: Paid Course Launch

Launch an online course with everything you need to sell it: a sales page, an order page with an optional upsell (an offer shown right after the purchase), and automated welcome emails for new members.

Pro feature

You can sell your course on the free plan. Two steps need the Pro plan: the order bump and upsell (step 5), which use a second paid product, and the welcome emails (step 8), which only go out once published.


  1. If you haven't already, connect Stripe so you can receive payments: go to Settings → Payment, then click Connect in the Stripe box. The money from your sales goes straight to your Stripe account.
  2. Go to Products → click Create product.
  3. Under Access type, choose Member area → keep One-time payment and enter your price → click Create. Your product page opens.
  4. Click Edit content on the product page → build your course lessons inside the member area. Add modules, video lessons, downloadable resources, and text content.
  5. (Optional) On the product page, go to the Additional sales card:
    • Turn on Order bump (an extra offer customers add by checking a box on the order page) → select a complementary product → in Discount, enter the amount to take off its price. TinyPages shows the price the customer will pay right next to it.
    • Turn on Upsell the same way to make an offer right after the purchase, and click Edit the page to customize what customers see.
  6. On the product page, click Edit sales page to open the sales page linked to your product in the editor. Include a headline, benefits, testimonials, and a clear invitation to buy.
  7. Click Publish on the sales page → choose the end of the page address, called the slug (e.g., my-course) → confirm.
  8. On the product page, click Edit post-purchase automation. You can also go to Automations → Create an automation → A purchase → choose your course. Write the welcome emails, and for each one click Next, set the day in Send on day, then click Publish:
    • Day 0, welcome email: congratulate the member, explain what's coming, and give them a direct link to the member area.
    • Day 1, getting started: how to navigate the lessons, what to do first.
    • Day 3 and after, value and encouragement: help them stay on track, share a tip, answer a common question.

Your course is now online: sales page, order page, upsell, then welcome emails.