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Email Form Block

The Email form block is your main tool for growing your email list from any page or lesson. Drop it anywhere on a page, choose a few options, and it's ready to collect new contacts.

Adding an Email form block​

In the editor, type /email to insert the block. The block appears on your page with a default form layout. Click on the block to open its settings panel on the right.

Block options​

In the settings panel, you can set:

  • First name: adds a first name field to the form. Turning it on reveals the Last name option.
  • Last name: adds a last name field (only available when First name is on).
  • Phone number: adds a phone field with a country code selector.
  • Button label: the text on the button ("Subscribe" by default).
  • Redirect after signup: where visitors land after sending the form. Choose Default confirmation page (a page confirming their sign-up), Custom URL (a web address starting with https://) or one of your published pages.
  • Tag contacts: automatically adds one or more tags to every contact who sends this form. Use it to group new contacts from the moment they sign up (see Tags).
  • Subscribe to a lead magnet: attaches a lead magnet (a free product) to the form. Everyone who signs up automatically gets access to that product, without going through an order page. For example, a free PDF, video or mini-course offered in exchange for signing up. On the free plan, you can create one lead magnet.

What happens after sign-up​

When a visitor sends the form, TinyPages:

  1. Creates a contact record with their information
  2. Adds the tags you've chosen
  3. Gives access to the lead magnet (if you attached one)
  4. Starts the automations linked to those tags

With double opt-in turned on (the person first confirms their address by clicking a link sent by email), these steps wait until they confirm, lead magnet included.

See Offer a lead magnet and Pre-launch waitlist for real-world examples.